Sugar, spice, and everything nice are the perfect ingredients to create an irresistible dessert logo!
Whether you have a bakery, cake shop, ice cream parlor, or candy store, an eye-catching and delectable logo is necessary to satisfy your customer’s sweet tooth.
This is why we’ve rounded up some amazing logo ideas below for your inspiration. Best of all, these templates can be easily customized through our handy logo maker tool. We’ve also shared our recipe on how to whisk up your very own sweets-inspired logo.
Ready? Let’s get cooking!
How To Design A Dessert Logo
A great logo captures your customer’s heart and can showcase the delights that your business can offer. it’s important that you capture the sweetness and delectability of your product, all while matching it with your branding.
Sounds difficult? It doesn’t have to be. Follow our recipe below and you’re on your way to sweet success.
Step 1: Know your audience and brand identity
Your brand identity will dictate how your final logo will look like. It should accurately reflect the image and personality of your brand that you want to convey to your customers.
For example, are you aiming to look playful and fun? How about gourmet and high-class? Or do you want to showcase your healthy and organic desserts?
Your audience will matter too. If you are a dessert shop for kids, a cute and whimsical design is better. But your logo should look more elegant and refined if you sell gourmet and artisanal chocolate.
Step 2: Use a dessert icon
Icon or pictorial logo is one of the most popular logo type since it is straightforward. It directly tells your customers what product you offer. Basically, you’re using a cupcake logo if you’re a cupcake shop, a sundae logo if you’re an ice cream shop, and so on.
Choose a recognizable dessert icon that aligns with your offerings and brand.
Step 3: Pair with the right font and color
Elements like your typography and color palette can greatly affect the overall look of your logo. For instance, handwritten fonts will work great for a rustic and cozy bake shop. While traditional serif fonts are a great match for a sophisticated wedding cake shop.
The same applies to color. Warm tones are great for bake shops, while cool blue and light pink are great for frozen treats stores.
Color psychology can also play a factor. Did you know that the color red entices hunger? Why not apply that to your logo design?
Step 4: Sprinkle some creative and witty elements
Don’t be afraid to play around with your logo. You can experiment with the layout, spacing of your text, different textures, or make use of negative space.
One example is the Guild of Food Writers. Their logo at first glance, is a spoon which is fitting because they write about food. But if you look closely, the spoon’s background is a pen nib, which is fitting since they are a writer group. Fun, right?
Dessert Logo Design Examples
There are a million different dessert recipes in the world. Yes, people love sweets! That’s why we’ve narrowed it down to the three most popular dessert categories to make it easy for you to find your inspiration:
Pastries Logos
Breads, donuts, muffins, cupcakes, cakes, pies, pretzels — the endless possibilities for these types of desserts! This logo design features warm colors like brown and orange to symbolize the warm and fluffy baked goods.
Scroll down to see more of our pastry logos:
Pastries logo by JOHN MEFFUL
DEE Cake & Pastries Logo by Rhema Dictor Salem
Royal Pastries by Catalin Mihut
ICE CREAM LOGO by Aviliya
Small Bites by Reggy
Logo Design by Falade Sunday
Natalia’s Pastries by Sly Villafania
Delicious Pastry Icon Illustration by Cubbone
Nuun Kopi Logo project by Moonnie
IMG 20210422 WA0032 by Paul Ransome
Pastry Bread Bakery by azus
Croissant Pastry Patisserie by J-lao
Cherry Pancake Pastry by SimplePixelSL
Pastry Baking Tools by FishDesigns61025
Honey Pastry Basket by marcololstudio
Baked Pastry Dessert by SaifU
Cake Dessert Pastry by podvoodoo13
Croissant Pastry Bakery by azus
Sweet Cupcake Pastry by SimplePixelSL
Cherry Cake Pastry by SimplePixelSL
Cold Treats Logos
Ice cream, we all scream for ice cream! Check out our stunning logo concepts that feature ice creams, sorbets, popsicles, gelato, pudding, and milkshakes.
Toronto Street Frozen Treats by annasmoke
Summer Treats by Bear X Designs
Taiyaki Ice Cream by Damian Orellana
Ice Cream by Dika Darma
Ice Cream by Lelevien
Ice cream by Ohwow
milktea brand logo by cici wang
Candy Wheels by GraphicaLee
CANDY SUITE by rizki widiyanto
Candy Girl by Uri Zur
Ice Cream Cone by meanneintia
Ice Cream Crown by marcololstudio
Ice Cream House by chole
Watermelon Ice Cream by marcololstudio
Chocolate Ice Cream by JimjemR
Sweet Ice Cream Cone by MusiqueDesign
Cold Ice Cream Glitch by SaifU
Ice Cream Food Cart by marcololstudio
Cold Popsicle Anaglyph by novita007
Cold Ice Cream Dessert by Dessy
Crunchy Treats Logos
We had soft desserts and cold desserts. What about businesses that cater to crunchy and solid treats like cookies, biscuits, macarons, chocolate bars, candy canes, and lollipops?
Don’t worry, we got you covered. Browse through our confectionery logo samples below.
chocolate logo by Muh Iqbal Kholili
11 Sweets by Michael Hammond
Sweet Buns by Tony Krol
Thirty Logos #11 – Sweets (Candy Store) by Mirko Visi
Candy candy by Mayur Pujari
Candy Bingo by Tom Robinson
Chocolate Logo by Adnan Junayed
Bubble Gum Logo Design byisnan_ageng
Logo design: Crunchy & co by Confidence Talbot Ekine
Candy by Luis Castillo
Create Your Own Dessert Logo Today!
That was a visual feast! Grab a sweet treat if you’re hungry for all the mouthwatering designs! We won’t judge.
You’re ready to create your logo once you’re all powered up from the sugar. You can use our wide set of tools, such as our logo maker our AI logo generator, or hire a designer here at DesignCrowd.
To further boost your business popularity, promote yourself on social media as well. Check out our various customizable templates such as Instagram Stories Maker to Facebook Cover Maker.
Make your business more appealing with a dessert logo today!
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Written by DesignCrowd on Friday, December 15, 2023
DesignCrowd is an online marketplace providing logo, website, print and graphic design services by providing access to freelance graphic designers and design studios around the world.