Aside from selling your everyday products and services, what else do you offer your customers? A pen with your logo on it or perhaps a mug or t-shirt associated with your business.
Well, we’re going to broaden your choices for merchandise with our blog today. Check out the merchandise designs below for a diverse grasp of how you can make your brand stand out and build brand recognition.
Merchandise and Brand Recognition
How do you market your brand? The easy answer would be through paid ads and social media like Instagram posts and Twitter statuses.
But there’s one more method you should try, custom design merchandise. Creating items associated with your brand is a great way to build your brand recognition and allow you to grow your market.
Think of it this way, around 66% of customers remember a brand when they purchase a tangible product in the past year. Let’s say you went to a concert or a convention you love. Wouldn’t you want to buy physical memorabilia to remind you of the delightful memory you just had?
That’s what merchandise does for your brand recognition. But what is brand recognition important?
The goal of merchandise in branding is that when your market looks at your logo design, they instantly recognize your product or service. If an item you’re selling has your logo, it’s considered merchandise branding that’ll boost your brand recognition.
It could be a simple pin, sticker, or even a company shirt or mug. Either way, merchandise helps you get noticed in the most subtle yet effective ways.
But how do you design merchandise?
Merchandise Designs for Your Everyday Branding
The answer is here! We’ve collated merchandise design ideas just for you. They’re everyday items you could use as merchandise for your branding and marketing scheme.
We present you with five designs you can use for your merchandise design needs.
T-Shirt Design
T-shirt merchandise design is one of the most common ways to get others to recognize your brand faster and better. Depending on how you want to brand yourself, you can have a scoop neck, v neck, or plain old crew neck.
After all, those neck types for t-shirt design do go with certain occasions. Also, think about what idea you want to put in as well. Do you like it plain or with a statement?
Maybe you want an image on your shirt; how detailed do you want it? Your design must be associated with how you want to brand your business, so decide rationally with a dash of creativity.
Now that you’ve finalized the design, how much is printing? Those are just some questions you must consider before finalizing your merchandise branding design.
Take a look at some of the ideas below for inspiration.
T-shirt Design by APHOTIC APPAREL
T-shirt Design by Risallah
Elegant, Consulting T-shirt Design by Mario 11
Mug Design
Need a drink? Hand your customers a mug to drink from, and they’ll remember you.
It takes around 6 to 12 times of exposure before the information transfers into the long-term bank of people’s brains. Just imagine how many times a day a person drinks from a mug for their daily aqua and caffeine need. You’ll eventually become part of their memories.
So the next time they see your logo, they’ll say, “Hey, I drink from their mug!” Which later on encourages a type of word-of-mouth marketing.
Find the perfect mug design for your business here.
Elegant, Clean Cup and Mug Design by RGraphic
Bold, Beer Cup and Mug Design by SAI DESIGNS
Blog Youtube Channel Cup and Mug Design by Kristina Andonoff
Bag and Tote Design
You need a bag when leaving the house, especially for an errand. Whether it’s a backpack, sling bag, or tote bag, you need somewhere to store your wallet, keys, phone, a book (if you want to read outside), and any other item you might need outside.
Add your logo to it, and voila! You have a subtle ad on your loyal customer’s bags when they leave the house. You can have a phrase in beautiful typography or maybe a creative design that shows who you are as a business.
Get ideas from the bag and tote designs below.
Grocery Store Grocery Store Bag and Tote Design by MDesigns ™
Feminine, It Company Bag and Tote Design by SAI DESIGNS
Modern Bag and Tote Design by Ar-min
Modern, Plastic Plastic Bag and Tote Design by Gintale
Sticker Design
Stickers are a fun and nostalgic way of spreading awareness for your brand. They may be small, but once you customize them with different shapes and sizes, stickers start to look trendy and more associated with your brand.
Some trending designs for 2022 are retro style, quirky font designs, fluorescent or neon design, and more. Check out the sticker designs below for a better idea.
Masculine, Woodworking Sticker Design by Atvento Graphic
Modern, Trendy It Company Sticker Design by rubio0383
Nautical Sticker Design by Beka
Label and Packaging Design
Lastly, we have labels and packaging designs. How exactly are they considered merchandise design?
You can go for an eco-friendly or a durable, functional design. One of the most prevalent issues in our society today is climate change.
A way to brand yourself as a company that cares for the environment is through your packaging and label. Plant-based packaging and those labels that you can plant when you receive them are some ways to spice up your packaging game.
Then there’s durable and functional packaging and labels. Foldable boxes are pretty great storage even after your open your box.
Lastly, your label could include the invoice design itself to show your professional and creative side as well.
And don’t forget, since both label and packaging have your logo, not just the receiver sees it but the courier and possible neighbors. When people see that you take time to secure the packaging and even make it look beautiful, you’ve already won them over by around 50 percent.
Take a peek at the designs below for more ideas.
Elegant, Personal medicine Label Design by elveneclipse
Modern, Ultimate Skincare Products Label Design by Ileana Blanco
Professional, Text Label Design by RenCan
Create Beautiful Merchandise Design Today
There you have it! Our curated list of merchandise designs you can try for your businesses as well.
Take your pick and tap us. We have a community of freelance designers ready to serve you. Also, if you need more of the primary designs like logos, social media posts, or even business card design itself, we have templates you can DIY back at BrandCrowd.
Either way, we know you’ll be able to create the perfect merchandise to better your brand recognition!
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Written by DesignCrowd on Monday, August 22, 2022
DesignCrowd is an online marketplace providing logo, website, print and graphic design services by providing access to freelance graphic designers and design studios around the world.