Famous TikTok Logos: Highest Follower Count

TikTok has become one of the most famous social media platforms that allow creators to create 60-second long clips for the world to see. And today, we’re taking a deep dive into the accounts with the highest follower count.

Can you guess who they are?

We’ll list down 17 of the top accounts with why they’re popular, their follower count, and of course, their logo design. Get inspired by their story, branding, and logo design below.

Summary of TikTok Algorithm

Before we get into the users with the highest follower count and their logos, let’s take a slight detour and talk about how the TikTok algorithm works to understand better how the people below get such high follower counts on the platform.

There are around five factors that help you rank better on the platform. They are:

Audio: if you use trending songs that users love and often see on their feed, you’d appear in their dashboard.

Category: four factors (hashtags, sound, effect, video script, and caption keywords) determine this since TikTok is great at sorting videos into specific types.

Location and Language: depending on where you opened the app, the dialect you choose, and which device you view TikTok on, the algorithm would show you videos in correlation to that.

“Not Interested” Feedback: some of the videos you see are recommended to you because you have blocked users, videos you skipped, and you manually marked as “not interested.”

User Activity: lastly, when you comment, like, share, and re-watch content, your recommended feed will show you similar videos to the ones you reacted.

And popular content that the algorithm loves are:

Social Media Challenges

Videos on Trending Hashtags

Dance Challenges

Song Imitations

Dialogue Reenactments

Cute Animal Videos

Art Creation

Q & A using Album Covers

Satisfying/Calming Videos

Fruit Cutting

But take note, follower count nor videos that have done well in the past have any impact on you being on the recommended or trending tab. The users on the platform do have a say on what content goes viral. So even if you have a high TikTok follower count already, it doesn’t mean that every video of you will be successful.

Now, let’s look at the users with the highest follower count and take a peek at their logos.

TikTok Stars and Logo Designs

Now that we’ve cleared up the algorithm and mentioned that follower count doesn’t count influence the algorithm, how did these 17 TikTokers get famous on the platform?

Get to know how and check out their logo designs while you’re at it. Take note that most of the users here have a website, and that’s where we’ll base the selection of visuals.

Khaby Lame

First on the list, we have Khaby Lame, who has 147.5 million followers. He rose to fame when he returned to his family’s apartment and started using the duet and stitch feature.

He reacted to complicated life hacks and did his signature hand pose. Khaby also has a website for merchandise, and we saw the logo there.

It’s a mascot logo design combined with a wordmark. His signature reaction (pursing lips accompanied by his palms facing the viewer) in animation and the words under him are KHABY Shop in both serif and sans serif.

Charli D’Amelio

Next is Charli D’Amelio, with 144.5 million followers. She rose to fame for her dance videos, either doing a trend or original choreography to famous songs.

One of her most viewed videos is her Vroom Vroom Challenge by gwentakapu1. It got 111.7 million views last year. Aside from that, she now owns her clothing line.

With that in mind, let’s take a look at her logo. It’s a combination of icon design and a wordmark. The C is inside a circle looking like a sideways smiley, while her name CHARLI is beside it using a geometric san serif font.

Bella Poarch

Bella Poarch has around 91.1 million followers on TikTok. She’s famous for her lip-syncing videos like her video M to the B video.

Aside from her TikTok account, he’s famous for her new singles, Build A Bitch, Living Hell Villain, and Dolls. Let’s take a peek at her logo.

Her visual is also a wordmark logo design with a grunge feel because it looks like a graffiti design.

Addison Rae

Addison Rae’s follower count on TikTok is 88.6 million. She rose to fame by creating dance and lip-synch videos.

She’s also known for appearing in Keeping Up With the Kardashians. And for staring in the Netflix remake of She’s All That. Pocket Rocket, Need to Know, and Clap for Em are some of her most viewed videos.

Her logo, as per her website selling merchandise, is a retro logo design that gives you Totally Spice Vibes if you watched it when you were a kid. It’s in a red hue and has a wave effect, adding to that feeling of nostalgia.

Will Smith

Despite making a scene in the Academy Awards, Will Smith still has a high follower count of 72.2 million. He’s best known for his works in The Fresh Prince of Bel-Air, Gemini Man, and Men in Black.

He joined TikTok to promote Gemini Man at the time and has since been creating content for everyone to watch. Taking a peek at his logo, it’s also a mascot logo with his face showing a happy expression.

Zach King

If you love magic, then Zach King is the content creator to watch. He started on Vine and later shifted to YouTube; now, he’s also taking TikTok by storm.

His follower count is at 69.1 million users and only keeps growing with the “digital sleight of hand” content that Zach creates. His logo is a lettermark logo design with a crown atop a Z in a marker-like style.

Kimberly Loaiza

We know Kimberly Loaiza because of her roots as a Mexican YouTuber and for breaking the record of most viewers during a live broadcast on TikTok.

Her content is a range of dance videos to lip-synchs, and she has become one of the prominent faces advertising Shein. Kimberly also delves into the music career while creating content for her account.

Her logo is a lettermark written in a humanistic-style font. Her initials are K and L, paired with a heart beside the L and on top of both letters.

TikTok

Of course, when we talk about the highest followed TikTok accounts, we can’t omit TikTok itself. The official page of the platform has 64.5 million followers.

A factor of that is its history and what the platform stands for. You can read more about TikTok’s logo history in our BrandCrowd blog. Now let’s look at their primary visual.

It’s an abstract logo design with a 3D-like effect with the cyan and red backing up the overall black color of the shape. It’s a lower case D that looks like a music note to pay homage to its last name, Douyin.

Burak O¨zdemir

If you’re craving food or want to learn new recipes in a few seconds, check out Burak “CZN” O¨zdemir’s TikTok page. He’s a chef that made his name on TikTok with his signature video format and charming smile.

As he chops his ingredients, he stares at the camera, and you wonder how he still has his fingers intact. His follower count is at 62.5 million users and continues to grow.

CZN is a chef in his family’s restaurant, so we’re taking that logo to represent him since it’s also usually the one shown in his videos. It’s an emblem logo design with a red background and gold and white colors for the words.

The logo shows authority in the food industry and has a nostalgic feel that exudes honesty and luxury for a food establishment.

Dixie D’Amelio

You know Charli, but do you know Dixie? Dixie D’Amelio is the younger sister of Charli, who, after her sister started posting on TikTok, did the same thing. And now, her follower count is at 57.4 users.

Dixie and Charli’s content shines in “looking” ordinary while doing TikTok trends or just choreographing dances and doing lip-synchs. Though when Charli went into the fashion industry, Dixie went into music even if she has a merch shop online as well.

Some of her songs are Someone to Blame, Psycho, and Be Happy, to name a few. Lastly, we’ll dive into her logo design. It’s similar to Charli’s, except that it’s a lettermark design inside of the circle instead of a sideways smiley.

It’s her two D initials overlapping each other similar to Channel’s design. Overall, her logo exudes power and luxury.

Domelipa

We have another dancer on the list, Domelipa. Her fame started on YouTube and transitioned into other platforms until TikTok came, and she has 56.5 followers.

Her content varies from lip-synchs to dance videos as well. Big brands have collaborated with Domelipa and dubbed as one of the 1000 most influential teens of 2016.

In line with her success, she’s launched a clothing line with her signature lollypop as part of her logo. The candy itself is the O in Dome, and the stick is the I in Lipa. It has a fun yet professional look that describes her business as such.

The Rock

Here we have another actor turned TikTok, Dwayne “The Rock” Johnson. He started his career as a WWE Wrestler and later transitioned into creating movies like Baywatch, Jumanji, Red Notice, Central Intelligence, and more.

Dwayne’s TikTok has various types of content. From interviews to side-by-side videos, advertisements, or trends, whichever type of content it is, he can create. But aside from that, he also co-owns XFL, minor leagues with Danny Garcia.

His primary visual is an animal logo design. It’s a bull because it’s become “a symbol of strength, resilience, heart, power, and defiance to so many people around the world.” according to him.

Dwayne’s animal logo is a great and direct representation of who he is and who he’s still working to be, and we think it’s a powerful symbol for his brand.

Spencer X

Want to learn how to beatbox? Follow Spencer X, a.k.a. Mouth Music Man. He has around 55 million followers who love his skits, tutorials, and beatboxing videos.

He started his beatboxing when he was 12 and later turned it into his career with big brands like Citibank, Toyota, Coca-Cola, and Vans teaming up with him for their marketing scheme. He’s also worked with big names like Kendrick Lamar and Alicia Keys, to name a few.

As a music artist, his logo has a street style, with his X becoming the background of his name inside a black rectangle. It has a strong BBoy vibe which is true to his overall presentation of self.

Loren Gray

Loren Gray found success in musical.ly at the time, and when it merged with Douyin, now TikTok, her success continued even more. Now, she has around 54.6 followers.

Aside from gaining fame from TikTok, she has a successful beauty channel back on YouTube, and she’s also a singer. Some of her songs are Queen, Anti-Everything, and Piece or Work, to name a few.

Her logo is an emblem with a heart surrounding her first name, “Loren.”

Jason Derulo

After efforts to relaunch his career, to no avail, the Grammy Jason Derulo left his record company, Warner Bros, in 2019. When the pandemic hit, he was stuck at home and decided to experiment on TikTok.

He started his content based on music and dance videos, but he also ventured into comedy skits and hooked his audience. Now, Jason has around 52.5 million subscribers to his account.

From being the singer of top hits like Want to Want Me, Wiggle, Talk Dirty, and Trumpets, he’s now a phenomenal TikToker with various content.

Let’s segway to his logo design. It’s a wordmark, but with a combination of a geometric and humanistic font of his screen name.

BTS

Despite their announcement of disbanding the group, BTS created content until July 31. They’re a Korean pop group that debuted in 2013.

Their TikTok account only started in 2019, but its follower count has skyrocketed to around 52.4 million users since then. Butter, Dynamite, and My Universe with Coldplay are some of their biggest hits. But the intriguing part of their marketing scheme is the BTS logo itself.

From an emblem, it became an abstract logo design that shows a gate opening from the inside. It’s connected to the logo of their fanbase. But that’s a story for another day.

Michael Le

Lastly, we have Michael Le, another dancer who built his fame on TikTok. He’s been featured in Vanity and Teen Vogue as one of the top rising stars and even got a role in Spiderman: No Way Home as an extra.

Michael’s TikTok has various content, running from dance trends to comedy skits. His follower count is at around 51.7 million followers. Now let’s take a look at this dancer’s logo.

It’s two symbols, a dollar sign and a heart, side-by-side, giving his logo that bubbly attitude to the brand.

Create Your Famous Logo Today

We hope that the logos above inspired you for your overall logo design you can put on business cards, website design, and more! Whether it’s starting a TikTok or any social media page you need a visual that distinguishes you from the rest.

If you need any more help with your graphic design needs, just tap one of our independent freelance designers. Or, if you want a TikTok logo design or just a different logo design that’s DIYed, visit BrandCrowd. We also have Instagram post templates, YouTube Banners and more so check us out there.

Aside from your visuals, your content is also important. Make sure you use trendy topics and popular songs. You can also refine your video’s script through professional script coverage, to make your video storytelling even more engaging.

Good luck designing!