A new year, a new trend comes to life for user experience. Don’t get left behind. Check out our stylish N UX design trends for this year. But first, let’s briefly discuss what’s UX design.
Inner Workings of UX Design
User experience design allows you to connect with customers on a deeper level. It affects the entirety of your process as a business. From the presentation of goods and services to the design and customer treatment, UX design encompasses everything.
The goal of UX Design is to add value to a person’s life. What are the benefits of your product or service to my life?
That’s the primary goal of UX. Ease the procurement, troubleshooting, and ownership of what your business offers to your customers. Aside from that, UX designers target humans’ happiness, fun-loving, and efficient-seeking nature.
Meaning your products and services have the purpose of solving a particular need that your customers have. An excellent guide in creating UX-designed products and services is to check if they solve Maslow’s hierarchy of needs.
UX Design this 2022
You have to understand that there is no one definition for good user experience, but you can craft one yourself. When you are committed to providing your customers with products and services, you have a great user experience.
Now, let’s get into the UX design trends that’ll give you have that extra recognition. We have listed around 9 of these designs to aid you in your designing process.
- Social Design
- Feel the Dark Mode
- Play with Gradients
- The Voice is Key
- Bye Bye Complexity
- Let the Emotion Out
- Exhibit Data
- Chameleon Graphics
- Augmented Reality (AR) is Here
1. Social Design
When we talk about social design, it encompasses everything that makes anyone human—age, gender, disabilities, language, race, sociocultural background, etc., embodies your design.
For example, the color scheme you chose for your website not only looks pretty but caters to color blind customers you have. Or, on your menu in a restaurant, you have braille to also cater to your blind customers.
Or have you seen shows that have that small person on the lower right corner of the screen? They are making hand gestures to translate for deaf audiences.
This technique is gaining popularity as we move forward in being more inclusive of our fellow people.
2. Feel the Dark Mode
The moment you open your phone in the morning, bright light bombards your eyes and could harm your eyes. Thus, the dark mode came into existence.
It all started in the 70s and 80s when the Nascent CRT technology could not illuminate computers screens. Thus, the creators resorted to Matrix-like black background with green text to cope with the problem.
However, by 2019, Android and Apple released their rendition of dark themes for their devices. The display prevents eye strain and lowers the consumption of OLED or AMOLED displays on devices.
Thus, consider having a dark theme for your platforms. It’s a pretty healthy and helpful tool to boost your UX design.
3. Play with Gradients
We already know that gradients are part of logo trends, but they are also fun to your overall user experience design. The color combinations give depth to 2D designs and radiance to grab attention.
You can create new colors that give you that unique vibe. Mix that with how gradients mimic the distance of your main object and light.
Keep in mind that around 80% of consumers say that they remember a brand because of its color scheme (Oberlo). With gradients, you can surely stand out better amongst the competition.
Thus, choose wisely and create the perfect color scheme you want your brand to embody.
4. The Voice is Key
Another common trend on the list is the voice interface. Despite it already existing way back in the 80s with interactive voice response (IVR) systems, this era finally gave its breakthrough.
Before, the voice interface still needed the screen to turn on before doing the task you commanded the system to do. Now, you can speak and voila! Narrated weather and news are your future as you drink your second cup of coffee.
A great example of this is your car. You can now allow you and your customers to communicate with their loved ones or listen to music without having to press any buttons or scroll through their device.
5. Bye Bye Complexity
With so many apps for different tasks, it’s sometimes hard to keep track of which is which. Not only that, but the consumption of batteries doubles with the variety of apps doing different tasks simultaneously.
But no need to worry. Now is the dawn of super apps. Your one-stop application for anything and everything you need online.
Super apps give you that sense of organization and hassle-free transactions. Goodbye multiple opened apps, hello one app that navigates through everything you need.
6. Let the Emotion Out
Another popular UX trend is designing everything related to you to incite emotion from your customers. We do this through the color scheme and visuals.
Now pair both with a powerful but short and sweet text. Some tips to aid you to bring out emotion through your design are:
- Share Your Story
- Add Some Symbolism
- Pair Thy Color Scheme with Your Mood
- Choose Your Composition Wisely
- Appeal to the Masses
And there you have it. You can now evoke emotion in your designs and bring your customers closer to you in a visually appealing way.
7. Exhibit Data
Statistics convince people, so show it to them. You state facts they feel they cannot refute and will feel inclined to consider valid.
Thus, the manner of presentation matters. Professional and transparent data drives decision-making processes. Since you are presenting people with the data they need, making their lives breezier since they do not have to scour through multiple websites to get their information.
Ensure that you emphasize data through the font, table, or chart you choose to make your statistics look more appealing, readable, and understandable.
8. Chameleon Graphics
Visuals are everything in our day and age. Thus, wherever your users visit your website or page, make sure it’s readable and has little to no glitches on sight.
The display size of a desktop is 1024×768 through 1920×1080. And for mobile displays, it’s 360×640 through 414×896. Take that into consideration when you create your business designs.
Aside from that, make sure that you have the right pixel count per social media platform. Below are the pixels needed for each of the platforms:
- For Desktop: 820 x 312 pixels
- For Mobile: 640 x 360 pixels
- For Profile Picture: 180 x 180 pixels (Desktop) | 140 x 140 pixels (Mobile)
- For Banner: 1200 x 630 pixels
- File Type: JPG
- Profile Picture: 110 x 110 pixels
- Post: 1080 x 1080 pixels
- Thumbnail: 161 x 161 pixels
- Stories: Recommended resolution: 1080 x 1920
- File Type: JPG, PNG
- Company Page
- Logo size: 300-400 pixels | File size: 4 MB (max)
- Cover Image: 1128 x 191 pixels
- Blog post image: 1350 x 440 pixels
- Personal Profile:
- Profile Picture: 400 x 400 pixels
- Cover Image: 1584 x 396 pixels
- Aspect ratio: 4:1
- File Type: JPG, PNG
- Profile Picture: 400 x 400 pixels | File size: less than 2 MB
- Twitter Cover Photo: 1500 x 500 pixels | File size: less than 5 MB)
- Shared image: 900 x 450 pixels
- In-stream photo size: 440 x 220 pixels
- File size: 10 MB (max)
- File type: JPG, GIF, or PNG
- Channel Cover Photo: 2560 x 1440 pixels
- Channel Icon: 800 x 800 pixels
- Video uploads: 16:9 ratio
- Video Resolution:
- 4K – 3840 x 2160 pixels
- 2K –2560 x 1440 pixels
- 1080p (HD) – 1920 x 1080 pixels
- 720p (HD) – 1280 x 720 pixels
- 480p –854 x 480 pixels
- 360p –640 x 360 pixels
- 240p –426 x 240 pixels
- 144p –256 x 144 pixel
- File Type: MP4, JPG, or PNG
And there you go, a mini-cheat sheet for your graphic design needs for the five most used social media platforms.
9. Augmented Reality (AR) is Here
We now come to the last user experience trend. It’s the most fun if you ask us. When we talk about augmented reality, VR is associated with the mix.
But AR and VR are mostly related to games and whatnot. But since the pandemic started with its limiting restrictions, the B2B industry had to think of other methods to train employees.
AR and VR rose to the challenge and are one of the leading game-changers for the UX design front.
Stay Stylish!
You are now equipped with the 9 UX Design Trends for 2022. Always remember that you don’t have to follow these to the tea. You can mix and match them and pair them to your branding as you please.
Just remember, you have us, DesignCrowd, on your beck and call when it comes to graphic design. Our community of designers may help you depending on which aspect you need aid.
Good luck designing, and may your UX design be excellent!
Â
Read More On Design Here:
Written by DesignCrowd on Wednesday, March 2, 2022
DesignCrowd is an online marketplace providing logo, website, print and graphic design services by providing access to freelance graphic designers and design studios around the world.